Stewart Golf Signs Alissa Kacar and Matt Fryer

Respected creators from the US and UK join Peter Finch, Hannah Gregg and Fredrik Lindblom on brand’s Global Creator Team

Stewart Golf has expanded its growing global roster of creator partners with the addition of leading content creators Alissa Kacar and Matt Fryer, further strengthening the brand's presence across the US and UK markets.

The new partnerships see both creators integrate Stewart Golf products throughout their content, showcasing the brand's commitment to enhancing the walking experience for golfers around the world. The additions reinforce Stewart Golf's continued investment in premium, authentic creator partnerships that resonate with engaged golf audiences.

San Diego-based Alissa Kacar, known to her audience as @newladygolfer, joins Stewart Golf as a long-term user and advocate of the brand. One of the most recognizable creators in women's golf, Alissa has built a highly engaged audience through her authentic approach to content creation.

Based in the North West of England, Matt Fryer has built one of the UK's most respected golf content platforms through his relatable storytelling, instructional content and popular on-course series. Stewart Golf products will feature across Matt's content portfolio, including his much-loved My First Win series and his popular videos documenting rounds played alongside his father.

Alissa Kacar said: "I'm so excited to officially partner with Stewart Golf. I've been using the Q Follow for years now and can't imagine walking a course without it. I'm looking forward to creating content to show the world how this product is a total game changer for your golf game."

Matt Fryer added: "I've always believed that walking the golf course is one of the best ways to experience the game, whether you're playing competitively, creating content or simply enjoying a round with friends and family. Stewart Golf has built a reputation for producing some of the most innovative and premium products in golf, so joining the team feels like a natural fit. I'm looking forward to integrating Stewart into the content my audience knows and loves, and sharing more of my own walking golf journey along the way."

The additions of Kacar and Fryer further expand Stewart Golf's international creator network, which already includes Peter Finch, Hannah Gregg and Fredrik Lindblom.

Ross Plank, Brand Marketing Manager at Stewart Golf, said: "Alissa and Matt are both exceptional creators who share many of the values that define Stewart Golf. They are authentic, highly respected within the golf community and passionate advocates for the walking game.

"As we continue to grow our presence globally, partnering with creators who genuinely understand and value the experience of walking the course is incredibly important to us. Alissa and Matt each bring their own unique perspective and audience, and we're excited to see Stewart Golf become part of their stories moving forward."